Technology

Unifying an industry through targeted emotion.

The Challenge

Trimble was primed to elevate its brand perception, looking for strategy and creative to connect a siloed workforce and reinforce the brand as leader within the industry.

The Outcome

A strategic communication platform and creative, multi-media campaign to powerfully leverage the magnificence of real-world projects, uniting divisions and customers through confidence.

Trimble, a global powerhouse within the Civil Engineering and Construction industry, tasked BrandJuice with concepting and constructing a strategic communication platform from which a global campaign and video could be built. To tap into the emotional psyche of customers and bring the endless possibilities of projects down to Earth with real-world solutions, “Construct with Confidence” was born. The striding, future-leaning campaign showcased the formidable final projects around the world that were created with Trimble solutions at hand. Instilling a sense of awe and pride for stakeholders and customers alike, the campaign brought projects rooted in possibility to life.

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We look forward to learning more. A BrandJuice team member will follow up with you directly.

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