An unofficial cultural anthropologist with a fondness for dark humor and sartorial pursuits, Alexandra has an eye for the unexpected. She’s forever curious about the human condition, hungry to understand invisible influences that drive our behavior. And by probing zeitgeists old and new, she brings a multi-disciplinarian approach to insights that bridges consumer research with effective brand positioning, strategic messaging and creative activation—breaking down cultural boundaries to create purposeful brand strategies.
On one hand, so what? On the other hand, who cares?——Some really good meme